Our story
At Welly, we help corporations and gyms build healthier habits, stronger engagement and lasting customer loyalty through beautifully designed member experiences.
Mar 2020
The signal
Live in California Family Fitness, three weeks before the pandemic closed every gym in the state. Then the surprise: members kept using the chatbot from home. That was the signal.
18,000
members in the first trial
0
gyms open, three weeks in
Jan 2021
The pivot
Welly becomes a full application. The backend rebuilt for scale, then design, design and more design.
Nov 2021
First pilot: O2 Performance
Early platform testing with O2 Performance gym in Queensland, with the first members using Welly in the wild.
Feb 2023
Paul Bowman joins as Chairman
One of the world's most successful fitness CEOs, most famously having steered Wexer to a multi-million dollar exit to Core Health & Fitness.
Nov 2023
Backed, and partnered
The pre-seed round lands, Startup World Cup names Welly an Australian finalist, and World Gym Australia comes aboard to elevate their member experience.
$4.25M
pre-seed valuation
Finalist
Startup World Cup, Australia
Feb 2024
Winner
The Innovation Award at the Connected Health and Fitness Summit in the USA, selected from the industry's best.
1 of 8
invited to the Innovation Showcase
Mar to Oct 2024
Live, and going global
A former IBM executive joins to guide the North American expansion. O2 Performance launches officially with HRV tracking, AI goal-setting and readiness scores, and Aspen Medical Technology partners for employee wellbeing.
2026
The next era
A ground-up redesign of the Coach Welly App: readiness, matched workouts and real partner rewards in a new interface built for the daily habit. And this story you are scrolling? Part of the same rebuild.
100%
workout match, in the new Coach Welly App
Ready when you are
A walkthrough takes twenty minutes, no obligation. Bring your retention numbers, we will bring Welly's.